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Metrics Tracking for Product Manager

Optimize product based on build-in metrics for buidling better product.

Feature usage tracking

Track and understand how customers use the product and the quanlity of features. Avoid feature creep and over complex product.


User Activity Tracking

Monthly/daily unique visitors; Monthly/daily active users (MAU/DAU); Average session time.

Conversion and Retention Tracking

User/customer conversion rate; Monthly/daily retention rate; User sentiment/net promoter score (NPS).

Revenue Tracking

Average revenue per user (ARPU); User/customer acquisition cost (UAC/CAC); User/customer lifetime value (ULV/CLV).