Don't waste the traffic you are buying from Google adwords, Facebook adverts, Linkedin etc. Tracking the engagement, peformance and convertion rate of every landing page, personalize the content for different context and persona.
Tracking the engagement of the marketing pages. Gain insight into the peformance of sales pages .
Tracking the performance of each traffic source, help you find the best traffic source. Help you make the decisions of managing marketing budgets.
Show different content based on the context and user segment, targeting different context and persona.
Integrated with other component of the SmartTrace platform: customer unified profile database, users segmentation, rules based automation, user life-cycle activity tracking, data analysis.